Packaged Juice: Branded atta battle redux
Ours is a juice-guzzling nation. That’s natural in the world's second largest fruit growing country. With 50 million tonnes a year, we have a lot of fruit. And yet in the midst of this abundance, juice...
View ArticleCorn is ready to sweeten our lives
India is dreadfully short of sugar. And with scarce water, competition among crops, and rising consumer demand, we won’t have sufficient raw material - sugarcane - any time soon. Does this mean our...
View ArticleDon’t kill the market, mister
International cotton prices hit a 10-year high in April. Demand for yarn to weave cloth is far higher than global supply of cotton to spin it. This shortage is expected to remain. Amongst all crops,...
View ArticleWeather becomes commodity rainmaker
Commodity markets are never for the faint-hearted. But each year between June and September, farm futures can be more hair-raising fun than a casino. All due to weather. In last four weeks, globally...
View ArticleIs free trade good for you?
Does free import and export of food make life better for the average Indian family spending almost half its income on dal-roti? We may favour all things prefixed with the ‘f’ word ‘free’. But the...
View Article
